The Remote Marketing Manager is responsible for developing and executing marketing strategies, managing campaigns, and optimizing marketing performance while working in a remote environment. This role involves cross-functional collaboration with Sales, Product, and Content teams to align marketing efforts, drive brand awareness, and generate leads. The manager oversees digital, social media, and email marketing initiatives, analyzes key performance metrics, and implements data-driven improvements to enhance campaign effectiveness. Adhering to remote work policies and security measures, the position requires strong leadership, project management, and communication skills to ensure seamless virtual collaboration. With opportunities for professional growth and strategic contributions, this role is ideal for an experienced marketing professional who thrives in a flexible yet results-driven remote work setting.

Remote Marketing Manager – Work Analysis Document

• Work Title: Remote Marketing Manager

• Department: Marketing Team

• Reports To: Director of Marketing or Chief Marketing Officer

Work Summary: The scope of work for the Remote Marketing Manager includes:

• Developing and implementing marketing strategies.

• Managing marketing campaigns and initiatives.

• Collaborating with cross-functional teams.

• Analyzing and optimizing marketing performance.

• Adhering to remote work policies and security measures.

Key Responsibilities:

1. Marketing Strategy:

   • Developing and implementing comprehensive marketing strategies.

   • Defining target audiences and marketing objectives.

   • Collaborating with the Marketing Team to plan campaigns.

2. Campaign Management:

   • Managing marketing campaigns across various channels (digital, social media, email, etc.).

   • Overseeing campaign execution, budget, and timelines.

   • Measuring campaign performance and adjusting strategies as needed.

3. Cross-Functional Collaboration:

   • Collaborating with Sales, Product, and Content teams to align marketing efforts.

   • Participating in cross-functional meetings and initiatives.

   • Providing market insights and customer feedback.

4. Performance Analysis:

   • Analyzing marketing performance data, metrics, and KPIs.

   • Identifying trends, opportunities, and areas for improvement.

   • Developing and implementing marketing optimization plans.

Remote Work Flexibility:

• Working from home with flexible hours.

• Collaborating effectively with cross-functional teams via virtual meetings and communication tools.

• Adhering to remote work policies and guidelines.

Safety and Security Measures:

• Safeguarding marketing data, campaign details, and sensitive information in the remote work environment.

• Using a personal computer with necessary marketing software and tools.

• Ensuring a stable and secure internet connection.

• Working in a quiet and professional workspace.

• Adhering to data protection and privacy regulations.

Required Qualifications:

• Bachelor’s degree or equivalent in Marketing, Business, or a related field.

• Proven experience in marketing management roles.

• Strong leadership, project management, and communication skills.

• Ability to work independently and collaborate with cross-functional teams.

Preferred Qualifications:

• Previous experience in remote marketing management.

• Familiarity with marketing automation, analytics tools, and CRM systems.

• Knowledge of industry-specific marketing strategies and trends.

• Experience with remote work and collaboration tools.

Physical Demands:

• Primarily computer-based work with no significant physical exertion.

Work Environment:

• Working remotely from home with a reliable computer and internet connection.

Work Evaluation:

• Performance will be evaluated based on marketing campaign success, ROI, market insights, and cross-functional collaboration.

Work Development Opportunities:

• Opportunities for professional growth, advanced marketing techniques, and contributing to the marketing success of the organization.

How to Apply:

If you’re ready to take on this exciting opportunity, send your CV to hr@wosom.com with the subject line: “Application & the Job Title  (e.g., Subject: Application – Business Operations Executive).

Please include a cover letter highlighting your relevant experience, skills, and why you are the perfect fit for this role.

Shortlisted candidates will be invited for a face-to-face interview or an interview via Zoom.